•  Usually, a traffic exchange site receives submissions of websites. They sign up for traffic exchange networks. The person who submitted the website then has to browse other member sites on the exchange program to earn credits, which enable their sites to be viewed by other members through the surf system. This increases the number of visitors to all the sites involved.

•  Exchanges generally enforce a 2-to-1 or 4-to-1 credit ratio, meaning members earn 0.5 or 0.25 in credit for visiting one member site, and each credit is translated to one page view for them. However, this ratio can often be upgraded to better ratios such as 1-to-1.

•  Almost all traffic exchange programs are free, although many of them offer special features to paid members and offer credits for purchase. Almost all traffic exchange programs encourage users to build their own referral networks, which would in turn help the referrers accumulate more credits. For example, when a referred member receives credits through browsing, the referrer would get a small portion of the credits earned.For those of you that do not know what a traffic exchange it, is it a site that you join, and agree to view other members websites to have them view yours.This can be a great form of advertising because a real person is at the other end of the computer viewing your website, where you will be promoting your product, or service.

•  There are two types of traffic exchanges that you can join. Manual Surf, and Auto Surf traffic exchanges. A manual traffic exchange is when there are other people sitting behind the other end of the computer, clicking on a certain image to view the next website. There is a live person, to see your site.